Value-Packed, Informative

Articles & Resources

Learn from our insights

We know our industry can have its complications. Between editing metadata and analyzing backlinks, we like to spend a little time writing posts on this section of our website. It’s our platform for explaining the specifics of what we do, what’s changing and why it matters to you.

Web Design

Why You Don’t Need a Home Button on Your Website

The homepage of a website for users is like Emerald City for Dorothy and Toto. To get there, they had one route: the yellow brick road. Well, websites only need one route home as well, and for many years it has been the home button on the site’s navigational menu. But...

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Web Design

The Importance of Your Site’s Homepage (2.0)

We published a blog post entitled “The Importance of Your Site’s Homepage” back in 2010, and while we’ve noticed it still gets a ton of hits, we’re also here to admit that a lot has changed since then. So, as the saying goes, out with the old and in with the new:...

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Web Design

Redesigns: When & Why (Plus a Sneak Peek at Ours!)

How do you know when it’s time for a redesign? Yes, we’re web designers, so it’s probably in our best interest to tell you the answer is “every three to five years—no ifs, ands, or buts.” But we’re not like other web design companies—we’re a cool one. So we’ll give...

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Web Design

Top 5 Web Designs from the 90s

I invite you to take a trip down memory lane with me to a time of dial-up internet connections, AIM chat rooms, ball-mice, and floppy disks.  The web was in its infancy, but it was so new and we were much more easily entertained.  I think it's high time that we pay...

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Web Design

The Importance of Your Site’s Homepage

How important is the website homepage really? Regardless of your website’s function (e-commerce, organizational, non-profit, etc.), the home page is like a storefront window. It is a peek inside of your website. And if it is not appealing or intriguing, then chances...

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